You may be familiar with Kawaii fashion. Popular in Japan, it’s characterized by cute animals with big eyes, and the fashion nods to vintage trends, frills, bows, and pastel colors.
Some traits of kawaii are inherently child-like, and you might be wondering if there is any kawaii fashion out there for your little one.
Well, there is! And you’re in luck, because below we have 28 items of super kawaii baby clothes, from onesies, to dresses, to bloomers and even shoes!
OUR TOP PICK
This cute Dim Sum Dumpling onesie is cheeky, cute, and oh so kawaii! Perfect if you’re a fan of Dim Sum, and your little dumpling is sure to look precious in it.
Customization is also an option, and this onesie is made from 100% combined ringspun cotton.
This onesie also has a lap shoulder neckline, and fits securely with a three snap closure. This onesie is sure to put a smile on everyone’s faces!
Another cute and cheeky food-inspired kawaii onesie, this onesie is sure to delight parents who are sushi fans.
Available in both short and long sleeves, this adorable onesie is designed, printed, and pressed in one place and can be shipped the same day, or the next business day.
Only the highest quality inks are used for their prints, and their inks are totally kid-friendly.
To place your order you just select a size and sleeve length, what bodysuit type you want, and if this is for a baby or toddler.
You can then select the color and designed variation, and even add personalization if you like. When you add to cart, you then choose your shipping options.
Another sushi inspired onesie, this kawaii bodysuit is made of the highest quality fabric that is super soft.
All onesies are created with an interlocking knit of 100% cotton and are CPSIA compliant, meaning they meet the requirements of the Consumer Product Safety Improvement Act.
If you’re buying for your newborn, then their onesie will be made with 100% cotton rib fabric.
These one of a kind, adorable Kawaii shoes are great if you’re a fan of anime - especially Naruto!
All the team 7 characters make an appearance on these cute baby shoes, and as these shoes are one of a kind, pattern placement will differ on each pair. That makes for one unique pair of shoes!
These kawaii s’more print bloomers are perfect for your little one to wear for all occasions.
They can be worn as a cute diaper cover, paired with a bodysuit, as underwear or training pants, or even just by themselves as shorts. They’re also excellent for tumbling, dancing and gymnastics.
They’re made with a custom printed cotton/spandex knit fabric and are super stretchy for your little one to feel comfortable as they play around and explore.
These handmade bloomers are also made to order.
A perfect kawaii onesie for your newborn baby, this cute, sleeping koalas onesie is made by trusted brand Gerber Brand Onesies, so you know you’re getting a high quality product!
The soft material of this onesie is so comfortable that your baby will be sleeping as soundly as the koala mama and baby emblazoned on their chest.
This funny, cheeky bodysuit is super kawaii and sure to put a smile on your face as well as your little one’s.
This would make an excellent baby shower gift, and this soft onesie is also a great one for your newborn to wear when they’re heading home for the first time.
You can also purchase a long sleeve version of this onesie to keep your little one’s arms toasty.
If you’re always on the hunt for cute matching onesies for your twins, look no further! This funny, kawaii onesie is sure to put a smile on your face and make for some cute photos!
All onesies are made to order with care, and use 100% cotton, so your little ones are always comfortable. This onesie also has an expandable lap shoulder neckline and snap closures at the crotch, to make changing easier.
Especially when it’s time for a diaper change! However, these onesies run small so if you’re unsure, it’s best to size up.
This vintage, kawaii dress is absolutely gorgeous and is sure to look beautiful on your little one.
The long sleeves will keep them warm, and the details such as the crew neck, keyhole back secured with a button, and the tiered skirt add to the beauty of this dress.
Perfect for family gatherings, holiday events, or church, your little one is sure to look adorable.
Another vintage inspired bodysuit, this kawaii outfit is sure to keep your little one looking cute and feeling comfortable at the beach! It’s the ideal summer outfit.
If you’re a fan of Pokémon, then you need this jumpsuit for your little one! They’ll look as adorable as Snorlax in this jumpsuit that is complete with cute, detailed ears and soft, pointy nails.
The plush material means your little one is kept cozy and comfortable as they doze off.
Available in lavender, pink, and deep purple, this lace bow ruffle romper is comfortable, adorable, and super kawaii!
There are layers of frills on both the sleeves and the bottom, and the outfit is finished off with a bow-knot around the waist. Ideal for play dates in the park.
Available in pink and purple, this floral lace trim combo comes with a matching headband and is a beautiful, kawaii outfit for spring photo shoots or Easter egg hunts.
If you’re a fan of Axolotls, this kawaii axolotl strawberry milkshake bodysuit would be adorable for your little one.
It’s emblazoned with ‘axolotl’ in Japanese and features the cute critter enjoying a milkshake. It is ideal for anime loving parents and animal loving parents alike.
The unique, textured detail in this traditional Swiss dot fabric bloomer really sets it apart from the rest.
The pink ruffles are sure to make any outfit kawaii, while the elastic waistband and leg openings keep it comfortable.
Kawaii meets cool with this Girl Power sweater and pants combo!
The long sleeve and knitted sweatshirt is sure to keep your little one warm, and is perfect to wear at home, at school, or on vacation.
Another cool Kawaii outfit for your little one, this unique balloon printed dress with cool pink knitted beanie and matching sneakers is the perfect outfit for school or a play date in the park.
This beautiful and stylish kawaii dress would look beautiful on your loved one as they celebrate their birthday, or for a family photo shoot.
It also feels super soft and is made of high-quality materials, so it won’t harm your little one’s skin.
Due to manual measurement, you should allow for a 1-3 cm height difference and for some color variation.
This fun kawaii skirt is also great for your loved one to wear as they celebrate their birthday in style! Especially as they play in the ball pit!
This skirt is also available in green, white, pink, black, red, gray, dark blue, rose pink, light blue, light purple, deep purple, and deep pink.
These cool, kawaii cherry embroidered jeans add a touch of style to all your little one’s outfits!
The soft denim and super elasticity also means it’s comfortable enough for your loved one to wear as they play, and they’re sure to happily wear it again and again.
The scalloped collar and pale pink color of this dress just scream kawaii! This warm dress is also the perfect outfit to put on your little one as the Fall months roll in.
If you’re a fan of Sailor Moon then you need to get this onesie for your little one!
Handmade with 100% cotton, this onesie has double needle ribbed binding on the lap shoulder, neck, sleeves, and leg openings. There is also a three snap closure that comes in handy for quick changes.
To clean this onesie, wash it inside out with cold water and tumble dry on low. Do not use bleach and do not iron it.
These playful, kawaii leggings are luxuriously soft with a cute sushi print.
The material is free of dyes, harsh chemicals and pesticides and is totally organic. It also has a nickel-free snap closure on the bottom that makes for quick changes.
Furthermore, these leggings come in an eco-friendly cellophane bag. The perfect clothing item for your little one if you’re environmentally conscious.
Frequently Asked Questions
What Is Kawaii?
Originating in Japan, kawaii characters are designed to be extremely cute, with wide eyes, a little nose, big heads, and minimal facial expressions.
The lack of emotion is intentional, as it makes for extra relatability, and lets us project our own emotions onto these adorable little guys.
How Do You Dress Kawaii?
Kawaii fashion is all about innocence and fun - it’s the perfect style for your little one! Kawaii fashion is characterized by bright, frilly clothes.
Florals, scalloped collars, balloon shorts, and bows are big in kawaii fashion.
You don’t have to even buy new clothes to inject some kawaii magic into your little one’s wardrobe.
A big part of Kawaii fashion is the vintage appeal, and adding some lace and bows to an existing outfit can transform it into a kawaii look.
From funny, cute animal and food motifs, to frills and pastel colors, look to kawaii fashion to dress your baby in style!
We hope our above picks have inspired you. We’re sure your little one will look even more adorable in these kawaii outfits!
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